Our first brand called Panic TV is launching globally over the next few weeks – initially in English, Spanish and Hindi and then progressively through many more language localizations to cater to consumers in International markets.
Panic TV is a unique Content proposition that caters to a singular consumer need for ‘recreational fear’ based entertainment with the brand promise ‘Fear Comes Home’ – Panic TV will give its viewers a unique access to award-winning & genre breaking movie and TV content from America’s boldest young storytellers , where multiple genres like Action, Thriller, Mystery, Crime, Paranormal, Sci-Fi, Horror, and Creature Features will be seamlessly bound together into one terrifying, addictive & seductive stream of Fear.
Panic TV is built for Young Millennials and Gen Z (18-40 years old) - a generation who find their deepest connections online & seek authentic, thought-provoking content that doesn’t just entertain, but also reflects & helps them cope with the realities & contradictions of their everchanging, fractured, hyper-digital world.